Education Session Information
Education Session Date:
March 02, 2011
Education Session Location:
Omni CNN Center Hotel
Atlanta
Heirloom Ingredients: On-Trend Product and Menu Applicability from Defining and Sourcing to Engineering and Marketing
 Heirloom foods offer the perfect platform from which to satisfy several on trend wants: from meeting consumers’ increasing demand for “trust” in food’s integrity, to knowing the stories behind ingredients, to contributing to or ensuring a sustainable product. With insights from a panel representing a range of success stories in successful use of heirloom ingredients in product- and menu-concept development, this presentation will reveal insights on how to maximize the potential of heirloom ingredients to achieve ultimate customer satisfaction and a healthy operational bottom line.
Speaker Information
Brent Frei   [ view bio ]
R.J. Harvey   [ view bio ]
Michael Holleman   [ view bio ]
Steve Petusevsky   [ view bio ]
Individual topic purchase: Selected
Research Chefs Association
Continuing Education Hours: 1.25
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